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Empathetic Employer Brand Lead...this is the description on Priti Soni's LinkedIn profile. Empathy is often underrated or misunderstood in the business of promoting employers and their job opportunities. But it's a true super power in employer branding - is there a truer superpower to have?
Priti has worked in the world of recruitment for over 15 years and she was recently Recruitment Marketing & Employer Brand Strategy at Publicis Sapient. And she's passionate about the importance of empathy!
Empathy is the key to the next evolution of the employer branding, so this is a chat worth listening in on.
Thanks.
Chris Le'cand-Harwood
Host of the Employer Content Marketing Pod
Director + Strategy & Production Lead at the Content Marketing Pod Ltd
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